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When no one is looking

Colin Campbell
by Colin Campbell on 25/02/24 18:00

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I've never seen the inside of an iPad, but it's reported in Steve Jobs' biography that he was obsessed with how tidy things were on the inside and the outside. 

He was happy to spend money on the design of a product to make sure it was perfect, the bits that people couldn't see as well as the bits that they could.

Perhaps that's the philosophy that launched Apple into space so high and so fast.

It is a metaphor, though, isn't it?

You are defined as an individual by what you do when no one is watching.

Everyone can look polished and perfect or certainly as good as they can when they realise that they're going to have an audience.

The real work goes on when no one else can see what you're doing.

 

Blog Post Number - 3728

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Colin Campbell
Written by Colin Campbell
Written by Author