---
title: What’s the commercials on that?
description: Understanding the commercial aspects of your work is absolutely essential
---

[The Campbell Academy Blog ](https://www.campbellacademy.co.uk/blog)

# [What’s the commercials on that?](https://www.campbellacademy.co.uk/blog/whats-the-commercials-on-that)

 Written by [Colin Campbell](https://www.campbellacademy.co.uk/blog/author/colin-campbell) | 22/07/24 17:00

[Read Online](https://www.campbellacademy.co.uk/blog/whats-the-commercials-on-that)

Charity work is a marvellous thing, and ego is helpful in certain circumstances, but neither has much place to play when it comes to running a business directly.

Understanding the commercial aspects of your work is absolutely essential because, whether you like it or not, we live in a world where money has to be exchanged for goods and services.

If you take on a project without thinking or understanding the commercials, it will quickly turn into either an ego project or a charity project, which are entirely different from running a business.

 

Blog Post Number - 3876 

[View full post](https://www.campbellacademy.co.uk/blog/whats-the-commercials-on-that)

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